It makes perfect sense to me. Their old default of showing the newest listings seemed weird. I guess it made sense when there were fewer sellers and products and people might just want to see the latest stuff. If you decide to click on specific categories to find items you want, it will still default to the most recent listings.
This is an exciting new change for Etsy sellers. For those who have been on Etsy for awhile, it will require some changes in thinking. Relisting items repeatedly to move up higher in searches isn't necessary now. That part will save me some money!
The change I like in the searches is that when you do a search and it shows you the most relevant results, Etsy includes a bar across the top with four of the most recent listings for those keywords. As a seller, I'm happy that customers are being given better searches to work with. If the customer can find what they want quickly and easily, they are more likely to buy instead of going away frustrated.
Make sure you pay attention to these changes:
- No more relisting
- Most important keywords first in item titles
- Use all tags and options for product listings
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