Monday, November 14, 2011
Something interesting occurred to me as I looked at our Etsy shop stats today. Having a higher priced item in our shop isn't a total waste. Even though we don't seem close to selling those heirloom quality tatted baby booties, lots of people seem to be looking at them.
There's something fascinating about "window shopping" or looking at items you probably won't buy. For those of us who remember the days of the printed catalog, there was something magical about flipping through the Sears, JC Penney, or Montgomery Ward catalog.
This weekend, we set up a table at the Utah Valley University Powwow. Although we expect to sell more of our Native American items there, sometimes its my fancier tatted necklaces that get people's attention. My favorite "showcase" piece is this peach colored necklace with beaded flowers. I was almost disappointed when a woman purchased it Saturday.
Don't be afraid to throw an item in your shop that seems impossible to sell. It just may be the item that brings people into your shop to look around. I'd love to hear about it.