Friday, September 7, 2012
One of the things that makes Etsy so popular is the amazing assortment of handmade items available for purchase. Unfortunately, this also makes it very difficult for those who would like to treat a friend to a gift from Etsy. Without gift certificates or gift cards, the buyer had to select a specific item to purchase or make arrangements with a specific shop. Those of us who've gotten gifts in the wrong size, color, or style know what a waste that can be.
Etsy is now getting ready to offer gift cards. In order to be able to accept gift cards in your shop, you will have to sign up for Etsy's direct checkout service. When Etsy first announced Direct Checkout, I passed on the opportunity since I was fine with all my sales going through one source - PayPal. With the possibility of accepting gift cards, I just can't pass this up now. Etsy has even gone one step further and is covering all direct checkout processing fees (3% + $0.25) for the month of September. Count me in, baby!